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Jonathan Zaid | Lift & Co. Cannabis Expo
Jonathan-Zaid

Jonathan Zaid

Director of Advocacy and Corporate Social Responsibility, Aurora Cannabis Inc.

Jonathan Zaid is the Director of Advocacy and Corporate Social Responsibility at Aurora Cannabis Inc., one of the world’s largest legal cannabis companies. His responsibilities include overseeing the development and implementation of Aurora’s global CSR and advocacy initiatives. Jonathan also sits on the C3 industry association’s Medical Cannabis Committee.

Since 2014 when he founded Canada’s foremost non-profit cannabis patient advocacy organization, Canadians for Fair Access to Medical Marijuana (CFAMM), Zaid has been recognized as a leading expert on cannabis policy, education, and advocacy. Jonathan served as CFAMM’s Executive Director from 2014 to 2018.

Zaid’s unwavering commitment to advocacy has already and continues to transform policy among governments, insurers, and industry, and is regularly featured in major media outlets. Jonathan has been honoured by multiple awards, including being named one of five “Mavericks and Movers” by the Financial Post.