Daniel Yi is senior vice president of corporate communications for MedMen Enterprises, the nation’s preeminent cannabis company and the most recognized brand in the emerging marijuana industry. Mr. Yi is a seasoned communications executive with extensive experience including management roles at Edison International and the Port of Long Beach. He was also a staff writer and editor at the Los Angeles Times. Mr. Yi manages MedMen’s reputation and articulates its “mainstreaming marijuana” message to diverse audiences in today’s fragmented media landscape. He heads corporate communications and serves as the company’s principal spokesperson, helping make MedMen the most recognized cannabis brand globally. MedMen brings class leading operational expertise and unprecedented investment to the fast changing and fast-growing cannabis industry as it moves from its gray market legacy to a fully regulated, legitimate and commercially viable market. MedMen is also one of the nation’s largest financial supporters of progressive marijuana legalization efforts at local, state and federal levels.