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Brandi Leifso | Lift & Co. Cannabis Expo

Brandi Leifso

CEO, Evio Beauty Group

Brandi is the CEO and founder of Evio Beauty Group. At the age of 21, Leifso was living in a women’s shelter where she founded the concept for Evelyn Iona, a portfolio of conscious lifestyle brands. Evio Beauty Group was created with a vision to break stigmas to create a more conscious future with products that are good for your skin, your planet and your community.

From these humble beginnings, Leifso successfully established relationships with over 50 coveted retailers including QVC, Credo, and Aillea before establishing a direct to market model. Brandi secured a spot as a 2018 alumni member of the esteemed Sephora Accelerate program.

Leifso has played a key part in breaking stigmas and glass ceilings for young women. Leifso has raised more than $1.4m in pre-seed through strategic alliances with manufacturing giants and has won the support of a coveted board of directors and advisors while continuing to build the Evio Beauty Group portfolio. Brandi is most passionate about social change through organizations that she supports including the Canadian Women’s foundation.