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The Lift Pitch | Lift & Co. Cannabis Expo

The Lift Pitch

Are you an entrepreneur building the next great Canadian cannabis company?

Pitch your cannabis startup to W. Brett Wilson from Dragons’ Den at the Lift Expo

The Lift Pitch competition will take place during the Lift Cannabis Expo’s Industry Day on May 26 and will feature for the first time Dragons’ Den’s W. Brett Wilson as a judge. Joining him will be Tweed founder Chuck Rifici, lawyer Hugo Alves, a legal pioneer in Canada’s medical cannabis space, and Aaron Salz, the first financial analyst in Canada to cover the industry. One of three competitors will be selected to win:

  • $10,000 worth of advertising from Lift to promote your company
  • 10 x 10 booth at a 2018 Lift Expo
  • $5,000 worth of legal services from Bennett Jones
  • Free onboarding consultation from Stoic Advisory
  • Potential financial investment from the judges

Businesses must be operating in the cannabis or related industries and apply by May 7, 2017 by filling out the form below. Each company will be given 10 minutes to present and five minutes to answer questions from the judges.

The Lift Pitch is part of the Toronto Lift Cannabis Expo, Canada’s largest cannabis trade show, taking place May 26-28 at the Metro Toronto Convention Centre. Only individuals with tickets to the Industry Day on May 26 will have the opportunity to watch the Lift Pitch competition live and witness W. Brett Wilson and cannabis industry pioneers Chuck Rifici, Hugo Alves, and Aaron Salz dispense advice and prizes. To learn more and purchase tickets visit

Think your company has what it takes to win? Tell us your story in the confidential form below.

The application process has now ended. Thank you to all who entered! The winners have been contacted directly. Please join us at 4pm on Friday, May 26 to watch the Lift Pitch Competition live.

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